For bars and restaurants
Your drinks pay the bills. Let your guests say which ones to order.
How’s the Pour is where people rate the drink in their hand: a photo, the bar, a score. Put our free QR codes on your tables and every guest who scans one adds to your page, the page that tells the next person what to order before they walk in.
Free. No app, no contract.
Drinks are where the margin is
Typical pour cost across a drink program. On a $14 cocktail, the liquor runs about three dollars.1, 2
Typical food cost, before the kitchen labor it takes to cook it. A drink takes a lot less time to make than a plate.1
of people ordered a drink at a bar or restaurant in the past month, while 77% ate out. The drink is no longer a given.3
Guests are drinking less and choosing better. When someone is going to have one drink instead of three, they want it to be the right one. That’s the question How’s the Pour answers, by name, for your bar.
Nobody rates the drinks
Google and Yelp rate the meal, the service and the parking. The Painkiller your bartender spent a month getting right shows up as “drinks were good.”
Here every drink is rated on its own, out of five, with a photo of what was actually served. Your best ones rise to the top of your page and of the site’s rankings.
- Your best-rated drinks, ranked, with guests’ photos
- Whether people would order each one again
- Your hours, phone and directions
- One link to share: howsthepour.com/place/your-bar
How it works
- We drop off the kit
Table tents with a code made for your bar, plus a PDF kit by email so you can print more or put the code on your menus.
- Guests scan and rate
The phone camera opens your bar’s rating page with your name already filled in. A photo, the drink, a score. No app to download.
- You see what’s working
How many people scanned, how many rated, and which drinks they loved. Ask any time and we’ll send your numbers.
What’s in the kit
All of it is free. We print and drop off the table tents and email you the rest.
Questions bars ask
What does it cost?
Nothing. The kit is free and so is your page.
Can we pay to rank higher?
No. Rankings come only from guests’ scores, which is the only reason anyone trusts them.
What if someone gives a drink a bad score?
Scores are per drink, not one rating for the whole place, so one miss doesn’t sink you. You also find out which drink needs work before it turns into a pattern.
Do guests need to download an app?
No. The code opens in the phone’s browser. Guests make a free account to publish, which keeps ratings tied to real people.
Is our bar already on here?
It might be. Any guest can add a bar when they rate a drink there. Look through the bars.
Can we put the code on our own menus?
Yes. It’s in the PDF kit we email you, along with a PNG and an SVG your printer can use at any size.
Who runs How’s the Pour?
An independent site based in Massachusetts. Email hello@howsthepour.com.
Get your free QR kit
Tell us where to bring it. We’ll email you the PDF kit and set a time to drop off your table tents, usually on a weekday afternoon when it’s quiet.
Rather talk first? hello@howsthepour.com